b2b contact data

Beyond B2B Mailing Lists – Contact Data Platforms Companies selling products and services require a buyer’s contact information, either of other businesses or consumers. You would generally call, text or email to market products and services to prospects, as well as engaging current clients. In order to access client information efficiently, organizing these contacts into a categorized list is generally recommended. But do you really need to build, segregate and maintain a proficient B2B email list? Would it really be worth going through all that trouble? Here’s a few stats to make you think otherwise:  Email is the third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders Six in ten (61%) American workers who use the Internet say email is “very important” for doing their job (Pew Research) Also, building an easy-to-access email list has added benefits like improving open rates, click…

Read more

avoid emails lists

5 Common Email List Mistakes To Avoid 1-Purchasing email lists as opposed to building them The thought of buying an email list may have occurred to most. You may think that this is a great way to get your Email Marketing game in the fast lane and quick. After all, email marketing is the best way to sell just about anything online.Bad idea! If not done through a trusted source like ReachStream’s reliably refined, enriched and integrated email databases, it can prove to be a huge waste of money and will probably do your business more harm than good. You come across as a spammer and could land yourself in the soup with your email service provider. A ridiculously low open rate; healthy, targeted lists have an average open rate of 20-25%. With a bought email list, it far, far lower, if any at all. You risk damaging your reputation,…

Read more

5 tips to build email list

5 Tips to Build a Smarter Email List in 2019 Let’s begin with what an email list is, in the first place. Simply put, an email list is an email database of subscribers that a business establishes through various lead-generating campaigns. This is done to grow and expand upon that business’ directory of potential customers for obvious reasons, of course.  If you already have an email marketing database in place, brilliant! But, that very same database is constantly at risk of being depreciated.  Yes, by 22.5% each year to be precise. And that can’t be good. Well, it isn’t, irrespective of the reasons why.  A surprisingly large number of folks tend to change their email addresses regularly. Whether it’s just to opt-out of your email communication, a change of employers perhaps or just to terminate an old email address that they would have strictly used to fill out forms on…

Read more

digital-marketing

How to plan your digital marketing How to Plan your Digital Marketing Campaign Take a Sneak Peek Frequently asked questions Why do I have to sign up to gain access to the Whitepaper? You might choose the option of not signing up for the whitepaper. If you do, you will get an in-depth analysis of digital marketing campaigns, how you can strategize your plans and improve your returns. To add on, you will gain knowledge on the benefits of integrating digital marketing tactics and what you would lose if you don’t sign up for the whitepaper. What are the incentives I get when I sign up for this whitepaper? You get access to many benefits that ReachStream provides to its clients. You can guaranteed information on your qualified leads. Our curated list gives you access to information about major decision makers in the marketing industry. Once you share your details,…

Read more

24/24