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Jordan Himani - ReachAPI Case Study
Jordan Himani owns a software development business that creates unique applications for customers across various industries. He required a reliable, automated method to obtain precise B2B data for lead generation as his business grew.
Before learning about ReachStream and exploring ReachAPI, Jordan considered several other options. However, the platform’s strong API capabilities, flexible pricing, and affordability were what immediately caught his attention. He signed up for the Glacier plan after evaluating its features and confirming they fit his workflows.
Jordan assessed the platform based on several key factors: CRM compatibility, ease of integration, filtering capabilities, available data parameters, and the overall functionality of the API endpoints, where he observed that ReachAPI provided a less complicated and frictionless onboarding process in comparison to other larger providers. Almost immediately, he could start automating his data workflows.
The API-driven automation that ReachAPI offered was exactly what Jordan needed to accelerate his lead generation. It eliminated all manual data searching and verification, reduced operational bottlenecks, and improved targeting accuracy.
The high-quality data was streamed directly into his CRM, allowing him to quickly identify ICP-aligned prospects and create a more efficient system. Jordan also appreciated the platform’s user-friendly UI/UX, fast performance, and responsive customer support.
Despite his very positive experience with the platform, Jordan recommended expanding the data parameters and enhancing technographic coverage to increase the platform’s value even more. These suggestions were improvements rather than criticisms and did not impact his current workflow.
ReachAPI delivered measurable improvements across Jordan’s lead generation and data operations. By integrating the API directly into his workflows, he automated data sourcing, streamlined imports into his CRM, and significantly reduced manual effort. This resulted in faster lead identification, consistent data accuracy, and smoother B2B outreach.
Jordan reported substantial time and cost savings, citing that ReachAPI eliminated the need to rely on expensive platforms like ZoomInfo and Cognism while still offering reliable, high-quality B2B data. The platform also enhanced his confidence in targeting the right ICP, enabled quicker decision-making, and boosted the efficiency of his software development business.
Jordan’s experience with ReachAPI demonstrates that it is a strong fit for any business seeking an affordable, API-first B2B data solution. In his case, ReachAPI delivered accuracy, automation, and smooth CRM integration to help him strengthen lead generation, allowing him to scale his operations with confidence.
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