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B2B Social Media Marketing Strategies to Generate Quality Leads Table of Content Introduction 1. Choose the Right Platform 2. Tweak Your Profile 3. Listen to Your Connections 4. Gate Your Content 5. Create a Buyer Persona 6. Organize Contests and Free Trials Conclusion Introduction Did you know? 76% of all Americans who are on the internet have at least one social media profile. (Click to tweet) That’s nearly 250 million people! If you are a marketer, social media helps you reach a larger pool of prospects in a shorter period when compared to any other channel. Lead generation was once an exhaustive and often futile process. Now, the resources required to generate leads are reliant on real-time communication. And what’s more, your leads are the ones who initiate contact with you, and not the other way round! Despite this, B2B marketers are reluctant to embrace social media marketing. Their hesitation… <p> <a class="more-link" href="https://resources.reachstream.com/social-media-marketing-strategy/">Read more</a></p>

Social Media Trends to Grow Your Business Table of content Introduction 1. Live Video 2. Chatbots 3. Declining Organic Reach 4. Paid Advertisements 5. The Rise of Micro-Influencers 6. Ephemeral Content Conclusion Introduction Social media is no longer the same. But, if you’re a B2B professional, that’s great news! While much of social media is still flooded with “throwbacks” and funny cat videos, it has also become one of the most potent tools for digital marketers. With close to 3.5 billion social media users in 2019, social media helps you reach a vast audience in no time at all. As a digital marketer, you must know how to make the most of it. Possessing a well-rounded understanding of social media isn’t enough. It is also essential for you to be aware of the most popular social media trends (past, present, and future). Unless you are familiar with viral social media… <p> <a class="more-link" href="https://resources.reachstream.com/social-media-trends-to-grow-your-business/">Read more</a></p>

12 Quick Links from Pros to Increase Sales Faster than Ever! Introduction Sales problems knocking you off? Well, that can be a bummer. Nothing is more unruly to a business than a stuck-up sales process. Well, let’s start with a simple fact. 90% of B2B decision-makers do not respond to cold outreach.Click to tweet Source: Virtual B2B Yes! That is a staggering number. But as authentic as it can get. Most of the techniques that were once favored in sales are now considered outdated. Why? Because the sales landscape has changed at an overwhelming rate. To drive maximum results, it is essential that your sales team must work with cross-functional partners to build value for the prospects before they become customers. New age sales are all about the customer. Click to tweet Your sales strategies need to focus on providing what the customer is looking for and improve methods to… <p> <a class="more-link" href="https://resources.reachstream.com/quick-links-from-pros-increase-sales/">Read more</a></p>