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How to Add Custom Personalization in ActiveCampaign
How to Add Custom Personalization in ActiveCampaign
Updated on:
November 26, 2025
Here’s how to add custom personalization in ActiveCampaign to boost engagement:
Go to the
Campaign Template
menu.
Select the
Template.
Select the
Text block
to add personalization and position it as desired.
Click
Personalization Tags
at the top of the editor.
Select
Message
, then choose Today's Date for personalization.
Click
Preview
to verify the personalization tag.
This how the personalization tag appears based on your selection.
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