Database platforms – An Oasis for All B2B Marketers

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Database platforms – An Oasis for All B2B Marketers In the last few years, there has been a growing recognition that insight and knowledge about consumers add tremendous value to organizations. Online databases are being utilized by organizations and are of more value, enabling marketers to seize better marketing opportunities. Organizations of all sizes across a range of industry sectors rely on databases. It is therefore increasingly important for marketers to understand the significance of web databases. To […]

Drive Leads and Win Big with White Paper Marketing

Drive Leads and Win Big with White Paper Marketing 2019 Understand the crux of whitepaper content marketing and leverage it to win your audience over Download this whitepaper Marketers use various types of content to reach out to their target audiences. Blogs, infographics, eBooks, whitepapers, videos, and much more. Out of these various forms of […]

5 Reasons Inbound Sales brings Success to B2B Companies

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5 Reasons Inbound Sales bringsSuccess to B2B Companies As we inch further away from traditional marketing, B2B companies are inclining much towards the new and updated form of inbound marketing. Inbound sales are the result of crafting an inbound marketing strategy. Focusing more on individual buyers, inbound sales is what will shape the future of the marketing landscape. […]

Beyond B2B mailing Lists – Contact Data Platforms

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Beyond B2B Mailing Lists – Contact Data Platforms Companies selling products and services require a buyer’s contact information, either of other businesses or consumers. You would generally call, text or email to market products and services to prospects, as well as engaging current clients. In order to access client information efficiently, organizing these contacts into […]

The impact of direct dials on sales productivity

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The impact of direct dials on sales productivity In order to gain a better understanding on how direct dial-ins impact sales productivity, let’s first look at what sales productivity is all about.  The whole point of your business is for it to sell, with of course a sustainable profit margin. You’ve got marketers and salesmen […]

5 Common email List mistakes to Avoid

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5 Common Email List Mistakes To Avoid 1-Purchasing email lists as opposed to building them The thought of buying an email list mayhave occurred to most. You may think that this is a great way to get your Email Marketing game in the fast lane and quick. After all, email marketing is the best way […]

How to Get Started with Social Media Marketing for business owners

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How to Get Started with Social Media Marketing for business owners How to get started with Social Media Marketing for business owners Download this whitepaper Social media is where your customers are! So, why aren’t you? Get started with social media today and witness your business reach the pinnacle of success. Social media marketing has […]

How to plan your digital marketing

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How to plan your digital marketing How to Plan your Digital Marketing Campaign Take a Sneak Peek Frequently asked questions Why do I have to sign up to gain access to the Whitepaper? You might choose the option of not signing up for the whitepaper. If you do, you will get an in-depth analysis of […]

Steps to Take Before Launching a Digital Marketing Campaign

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Steps to Take Before Launching a Digital Marketing Campaign Steps to Take Before Launching a Digital Marketing Campaign Introduction You’re a new player in the B2B industry and want to make your business successful. Well, you have your toil cut out for you. The constant thought of having to reach out to people who might […]

How to Choose the Best Social Media Platforms for B2B Marketing

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How to Choose the Best Social Media Platforms for B2B Marketing Introduction Digital marketing has grown tremendously over the last few years. In our B2B landscape, the significance of digital marketing has become paramount. The reason? It has become a lot easier to communicate with prospects. There are also several channels that have come into […]