Social Media Trends to grow your business
Social Media Trends to Grow Your Business Table of content Introduction 1. Live Video 2. Chatbots 3. Declining Organic Reach 4. Paid Advertisements 5. The Rise of Micro-Influencers 6. Ephemeral Content Conclusion Introduction Social media is no longer the same. But, if you’re a B2B professional, that’s great news! While much of social media is still flooded with “throwbacks” and funny cat videos, it has also become one of the most potent tools for digital marketers. With close to 3.5 billion social media users in 2019, social media helps you reach a vast audience in no time at all. As a digital marketer, you must know how to make the most of it. Possessing a well-rounded understanding of social media isn’t enough. It is also essential for you to be aware of the most popular social media trends (past, present, and future). Unless you are familiar with viral social media…
Social Media Marketing for Small and Medium Enterprises
Social Media Marketing for Small and Medium-sized Enterprises Social Media Marketing for Small and Medium-sized Enterprises “I feel like my business is too small to make an actual impact online.”“We know our customers, and they know where to find us.” There is a popular misconception among small and medium-sized business owners that social media can’t help them. The problem with that belief is that it’s short-sighted. Sure, it might be great to have an established customer base. But, what’s the guarantee they are here to stay? If and when they leave, how do you acquire new customers? Gone are the days when billboards and advertising ruled the roost. Now, word of mouth marketing reigns supreme again, albeit in the form of social media marketing. In a business environment that has already made the transition to digital and outbound marketing, social media marketing is a natural by-product. And, you would be…
A Sales Playbook for Your Team
The Ultimate Playbook for your Sales Team -eBook Plan the perfect sales strategy with the information outlined in this eBook and utilize the various steps required to maximise your business’ returns. Download this eBook now With a little bit of the right guidance, you, just like the many before you will be met with good fortunes once you learn to master the pointers shared in this document. We’re here to provide assistance in the form of this eBook to allow you to overcome roadblocks and successfully achieve your sales targets. Sales can be an exhaustingly stressful occupation; a cold harsh environment. On most days, you probably wish you could just wake up and not have to mull over facts and figures. Salespeople clock-in similar work timings as your average bear, but, the downside to this profession is the fact that deadlines and monthly targets do the talking and nothing else…
How to drive organic growth: 7 ways to beat your sales target
How to drive organic growth:7 ways to beat your sales target quick links Introduction MeasureYour metrics Improve your content Automate your sales process Reduce the length of your sales cycle Ask formore referrals Improve your questioningtechniques Be persistent Conclusion Introduction Measure Your Metrics Improve your content Automate your sales process Reduce the length of your sales cycle Ask for more referrals Improve your questioning techniques Be Persistent Conclusion Introduction All salesmen are dreamers. And the bigger that dream, the greater the ache if and when they’re unable to fulfil them. It may seem like an easy task to plan a flawless sales strategy, but it is far easier to fall short of achieving those sales targets. Sales is an extremely demanding job when compared to most others. You could be chasing a prospect for months. And all the hard work that you’ve put in could fall apart at the very last minute.…
Actions to take Post the Acquisition of New Leads
ACTIONS TO TAKE – Post the Acquisition of New Leads Get yours now! Lead generation is a long, tedious process. It’s tempting to sit back and relax once you’ve managed to generate leads, thinking that your job is done. But such complacency could cost your organization valuable leads, deals and eventually revenue. As sales reps, it’s important to be proactive. Many salespeople can come across as being a bit passive and tend to act but a moment too late. As a result, deals fall apart quicker than a house of cards, and annual business goals continue to remain a distant pipedream. Research has indicated that salespeople are guilty of insufficient planning. A well-structured plan that’s organized efficiently can work wonders for your business. But, creating an effective strategy is a task that is easier said than done. Fret-not! To help you effectively plan yours, we at ReachStream have created a…
ACTIONS TO TAKE-Post the Acquisition of New Leads
Post the Acquisition of New Leads INTRODUCTION Generating traffic and clicks through your email campaigns and CTAs might feel good, but it can be misleading. New leads showing a level of interest in your content doesn’t mean that they will buy from you. No reasonable customer would decide to make a purchase unless they’ve evaluated all possible options. This is where you, the sales rep, comes in. Depending on how convincing, compelling, and trustworthy you are, the tide will turn in or against your favor. This infographic provides information on steps you should take after you’ve captured new leads, to convert them into satisfied, paying customers. We’ve also included free templates you can implement as part of your own sales strategy. Unable to reply to queries in a timely manner? Automation can change that forever Know how Communicate Immediately When you receive a new lead, respond immediately. Most new leads…
How to Close Sales Deals with Skeptical Customers
How to Close Sales deals with Skeptical Customers Table of Content Introduction 1.Demonstrate what you sell 2.Introduce verifiable evidence 3.Provide testimonials and expert reviews 4.Explain the “Why’s” 5.Be specific 6.Exploit similarities 7.Differentiate your product Conclusion Introduction “I’m sorry, but I don’t see what makes your product different from the others we’ve seen.” “We hear that your company’s quality has been dropping of late. Is there any reason why we should still buy from you?” “What guarantee can you give me that your strategy is a 100% foolproof?” As salesmen, we’ve all had clients that ask uncomfortable questions. Sure, you might have the answers ready, but it’s a road you’d rather not take. And you’ve also certainly had a deal fall apart at the eleventh hour due to some last-minute objections from a client such as this. Selling any product is a process of give and take. But with some clients,…
Healthcare Marketing: At A Glance
Healthcare Marketing: At A Glance (eBook) Turn on, tune in and become a successful healthcare marketer with our eBook! Download my ebook now Success becomes easy with a clear direction. This ebook compiles every aspect of becoming a healthcare marketer and overcoming all hurdles The healthcare industry is different. From customers to products, things take on a different meaning. Since the product you sell affects the customer’s quality of life, there are restrictions on how to execute your Marketing Efforts. This makes the industry an unattractive option for marketers to ply their trade. However, the advent of digital marketing software is slowly changing that. It has opened the door to options that weren’t possible earlier. This free eBook from ReachStream explores these recent possibilities and the potential of digital marketing in the healthcare industry. It also gives inputs on how you can plan, strategize, and launch the perfect digital marketing…
Best free templates: Easy fix to shorten your sales cycles
Free Template: Easy Fix to Shorten Your Sales Cycle Table of Content Introduction What is a Sales Cycle? 7 ways to speed up your Sales Cycle Download Free Template Conclusion Introduction Selling a product is never as straightforward as it seems. A sale is dependent on both the seller and buyer agreeing on terms favorable to each. Unless both can negotiate to an agreeable amount and walk away with a fair share, the chances of closing a sale is low. Buyers go through a decision-making process before they decide to buy a product. This, in sales terminology, is known as “sales funnel.” Click to tweet The sales funnel consists of several stages, starting with awareness of the product and creating an interest in the same. Depending on the urgency or utility of the demand, they then consider whether or not they need to buy the product. The sales funnel ends with…
Make Marketing & Sales Campaign run like a champ (FREE TEMPLATE)
Make Sales & Marketing Campaigns run like a champ Introduction Marketing used to be the art of appealing to the market as a whole in the hopes of converting as many prospects possible. There was no way to guarantee a return on investment. But the advent of the internet has flipped things around. O yes, the times they really have a-changed. Now, it’s possible to target prospects with surgical precision. We live in an age where marketers can communicate directly with their target market. That being said, it’s not all rainbows and marshmallows. If not handled appropriately, your digital healthcare sales and marketing campaigns can go south rather quickly. Despite addressing several problems that marketers had faced earlier, it also gave way to a whole new set of challenges that they now are forced to overcome. In this article, we have summarized six tips that you can implement to launch and run a…